Father, Traveler, Entrepreneur. 

Born: 16 September 1970

Father of Giulia and Arianna

Traveler as of 2025, I lived in Italy, Spain, France, UK, USA, Canada, Dubai, Maldives and visited 54 Countries.

Entrepreneur: Export Advisor since 2007 with the Export Solutions Project and Designer and Founder of the WISSHH Travel Bag and Community.

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What is an Export Advisor?

An "export advisor" is a consultant or specialist who provides guidance and support to businesses seeking to expand their operations into international markets. They help businesses navigate the complexities of exporting, including market research, developing export strategies, and ensuring compliance with regulations. In essence, they are experts who help companies "take their brand beyond borders," as one export advisor puts it. 

Export Tips

Focus: start with only one Product or Service
Focus more: start with only  one Market
Patience is key to success
Strategy first, Tactics later
Think Guests not Customers.

Top 3 Core Functions of an EXPORT ADVISOR:

  1. Market Research and Analysis:

    Export advisors conduct research to identify potential export markets, assess market demand, and analyze competitive landscapes.

  2. Strategy Development:

    They help businesses develop tailored export strategies, including market entry plans, pricing, distribution channels, and promotional activities.

  3. Logistics and Supply Chain:

    They advise on efficient logistics, including transportation, warehousing, and customs clearance to ensure a smooth flow of goods.

Examples of Export Advisor Services:

  1. Identifying Target Markets:

    Helping a company decide which countries would be the best fit for their products or services.

  2. Developing an Export Plan:

    Creating a roadmap for a company's international expansion, including specific goals, timelines, and strategies.

  3. Negotiating with International Buyers:

    Facilitating negotiations with potential customers in foreign markets.

  4. Providing Training on Export Procedures:

    Educating company staff on the ins and outs of international trade.

Benefits of Using an Export Advisor:

  1. Reduced Risk:

    Expert advice helps businesses avoid costly mistakes and ensure compliance.

  2. Increased Efficiency:

    Streamlined processes and efficient logistics can improve profitability.

  3. Faster Growth:

    A well-defined export strategy can accelerate international sales and expansion.

  4. Access to Global Markets:

    Export advisors help businesses tap into new opportunities and grow their global footprint. 

What is the WISSHH Travel Bag?

The WISSHH Travel Bag is EXTRA SPACE when needed for professional globetrotters who are always on the road.

A new generation travel bag, made with recycled PET plastic (rPET) a plastic that has been recycled, reprocessed, and made into something new, in this case a travel bag.

Practical and extremely flexible, with its unmistakable style, which recalls old leather suitcases, it becomes an essential accessory for your travels.

"Traveling is probably the best way to learn and sharing experiences enriches everyone with more knowledge.

Life is short, travel more."

Core Functions:

  1. Most versatile Travel Bag 

    you can use your WISSHH bag as a carry on bag, beach bag, laundry bag, groceries bag and more.

  2. Airline Compliance and Regulations:

    the materials used are design to flexibly fit any airline standard sizes.

Travel Tips

Pack Light: take 50% of what you packed
Spend wisely: choose where local go
Look around: 
Strategy first, Tactics later
Guests not Customers: 

    "Life is short, travel more."

         Simply More.

Travel More with the extra space when needed offered by the WISSHH Travel Bags by Merih Srl


Export More with Creative Marketing Strategies and Disciplined Operations Tactics Executions offered by Export Solutions by Merih Srl.

Contact me, you won't regret it. 🙂